05november2007monday

Eyes were on the clock at 06:02

Advertising - United Arab Emirates
Today Gulfnews had nothing for creative excitement... Most of the ads were either repetition or not upto the mark.

a). visual closeup.
b) complete ad

1. The Times- Self promo (The Times- Half page horizontal pg 42-43) ***

HD: Anatole Kaletsky dissects the busines news

Copy: Read the country's leading commentator on economics and dinancial news, only in The Times

For all the latest business news and comment, go to timesoline.co.uk/anatolekaletsky

*** Visual is of a pen with sharp operating knife as its nib(visual-a). Good creative and it gets even with the headline.

Advertising: International




Advertising Agency: McCann WorldGroup, Mexico
Art Director: Adolfo Gonzalez / Copywriter: Jose Luis Trujillo / Illustrator: Gilberto Bobadilla
Published: September 2007

See how some creative heads reacted...
(a). "yeah, done like a zillion time"
(b) excellent art direction
(c) "I believe a lot of people hate to eat instant noodle. the way u do your ad (the execution). it's really make someone to try the the brand. The thing is , i remember the brand now. U did a great job."
(d). "THE EXECUTION IS GOOD. THE MESSAGE IS SO DAMN STRONG."
Have your say... (shajizone@gmail.com)