31march2007saturday

eyes were on clock at 7.30



Business:
1. Gamco fits TV system in Kingfisher jets...
Indian company becomes the first airline in asia to get satellite television abroad its aircraft. .. is focussing on improving in-flight entertainment services in a bid to improve its market share.

2. Nissan recalls 1 million vehicle in Japan.. move to fix faulty fuel taks will cost the automaker $25.5m

Advertising:
1. Emirates takes over Concorde landmark at London Heathrow.

A model concorde which has become a landmark at London's Heathrow airport soared into history yesterday, as Britis Airways gave up the prime adverising spot to Emirates.... Every year some 25 million passengers drive past the plane...which has stood at the road gateway to airport for th elast 16 years...
the scale model will be replaced by a model of a double-decker Emirates Airbus A380 superjumbo flying with the colours of Emirates after British Airways gave the 1.5 million pound a year advertising location.

2. Breaking the teaser campaign, which had been running for the last one week... with a newspaper wrap.
Headline: Cover : When we dream alone, its only a dream.
inside double" Headline: When we dream together, it's the beginning of reality. Dubai racing club launches... MAYDAN.
href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgQF61OcVaWONfhYhAkHjwiVGomaFzCtA4LeM74Axju_gXCSvnafn-6W5F42KGDqkpejZqJdZmU0MgMLqMYxYOFkSHFAR4TH4V8eqgUOZMNG00U7BiHvpWQF_Wlgc8U6YQaxCz3uWMA3Nk/s1600-h/SP_A0222.jpg">3. Second ad of the Gulf News campaign ... MAKES YOU THINK
Headline: At what pont does passion become an unhealthy obsession, victory become more precious than tlife itself? Could our love for sport ever go too far? Makes you thik doesn't it? But that's what we're here for.
.. "makes you think" ...good concept to play around... but I still like the one that appeared yesterday. THe second ad is not in line with the first one, in terms colours and treatment.