24april2007tuesday

Eyes were on the clock at 06:02

Details will be posted soon...

Media:

1. Three UAE tabloid stop publishing:

The news papers are Urdu Express, Arabiya and Emirates Evening Post


Business:

1. Muhammad honours young local and Arab entrepreneurs:

18 awards presented for excellence in leadership qualities.... The Entrepreneur of the Year Award was given to Mohammad Saeed Harib, creator of the UAE's first cartoon show 'Freej'.

Shaikh Hamadan Bin Mohammad Bin Rashid Al Maktoum said " Since its inception in 2002, the Mohammad Bin Rashid Establishment for Young Business Leaders has successfully launched a series of important initiatives aimed at enhancing the capabilites of local entreprenurs and pomoting their competitveness. The awards programme tops these initiatives which ultimately seek to increase the participation of UAE nationals in the overall economic development"

Advertising:

1. Arab Bank ( GN Double spread)**

** This ad has already been posted before. It was a 3 full page campaign where in the first page it was just a plate saying GROW.... (where's that gone?.. have they reduced to two pages?)


2. NBD-HDFC Bank (GN Half Pg)*

* Where's the ad? The visual has not connected to the copy part. Normally for English reader, the eye movement is from left to right.. Or is it because, it was done in Arabic first and adapted to English.. (I doubt)

If that's the case...

HD: One bank for both your worlds

The Visuals of an interior of an Indian palace and thru the window you can see the UAE sityscape.

Copy: Comptele NRI banking solutions with NBD-HSBC bank NRI services.

4. RTA (GN 25x3)**

** Awareness ad.. should between 60 and 120.


5. Cadillac (GN Half Pg)*

HD: Sugar &Spice. Black and white. Romeo&Juliet. STC &SRK

* "STC & SRK".

6. Etisalat - Ahlan (GN Half pg)*

HD: Enjoy special ahlan offer for just AED 75!*

Ahlan- Visitor's mobile package

* The visual is of a lady passing the disc to his friend... she 'communicates'. People might take this just as a lifestyle scene without relating to -passing/sharing concept and there's no copy line to qualify the concept.

Eyes ..OFF at 12.30